
Ever since becoming a Cornell alumni in 2000, I've attended several alumni events in the SF Bay Area. They've always been great, thanks to
Shannon Murray '94, director of Cornell Silicon Valley (CSV).
Presentation, "The Consumer Takes Control: The Unbundling of Content and Advertising in the Web 2.0 World"
Today, I attended the popular
event at Google. Apparently, Shannon said all 200 spots were taken up within a few hours after he sent out the email (on a Sat morning!). Not sure if
all these people (including me) wanted the free lunch @ Google or to hear
David Fischer (VP of Online Sales & Operation), which BTW was great!
David talked advertising in traditional media vs. the new Internet age (e.g Google's own AdWords) . He compared American Idol with the YouTube phenomenon by using this video which apparently got about the same number of views as Idol when it first surfaced on the Internet.
Man, still cracks me up even though it repeatedly played inside his PowerPoint during the presentation about a dozen times.
Networking
This is probably the 6th time I've visited the Googleplex and it is always interesting to visit that place. Upon arrival, I was sent over to the overflow parking lot where a shuttle was ready to pick several of us up to Bldg 44 where the event took place. The food line was already snaking around the room, but it provided a good opportunity for me to meet new faces. The first person I met there was Al, the only Asian I've ever meet who owes 14 horses on a 5 acre property in Clayton.

I also saw a familiar face and reintroduced myself to professor
John Neshiem! One of my favorite profs and the most memorable class I took at Cornell. John is a serial entrepreneur and consults worldwide for various start-ups. Aaron and I immensely enjoyed his "Entrepreneurship for Scientists and Engineers" class (NBA 401 class) and we still talk about it whenever we meet up.
One of the things I enjoy about these events is not necessarily the topic or the speaker (even though they're wonderful!), but the vast network of people you meet. Today, I met
Kelly who just graduated last Sat and will be going off to NYC for her first job (good luck!). I met
Barry, who is semi-retired and use to work at Applied like I did about a decade ago. Met
Kendall, the Stanford postdoc fellow.
Doug, who I met at another Cornell dim-sum event few weeks ago. The list goes on and on...
Recruiting?
Present in the room were also a group of Google HR recruiters who were eager to see if "
you are ready to make a change..." David even had to work into his speech a bullet point of "
You're brilliant and we're always hiring".
The Google staff weren't working as hard as "mdove" below on Bay To Breaker few weekends ago, but they were definitely around and ready to scoop you up if you are interested.

Drop me a line if I saw you at the event. Until the next CU event...
Now a question for you all: would you work for Google or already do?