During our move last month from Cupertino to Mountain View, I had to pack up our 2 computers. One was the PC and the other was the iMac. Not even exaggerating... I captioned the photo
"30 minutes to pack the PC and 3 mins for my iMac"
While having lunch with some friend here at Apple, one of them said that reminded him of the "Get a Mac" TV ad from 2006